Gentle Brand Identity Setup

Think of this as creating the visual personality for your business—we’ll build a complete brand foundation that feels authentic and approachable. You’ll receive a primary logo design, two alternative logo variations for different uses, a carefully selected color palette with five harmonious colors, and a set of three fonts that work beautifully together. Everything gets organized into a detailed style guide that shows exactly how to use all these elements consistently. Feel free to share any colors, ideas, or examples you love so I can make sure it reflects your vision perfectly. You’ll get the full package as both a polished PDF document and an editable Figma file you can hand off to other designers or developers. Let’s build something that truly represents what makes your business special.